MAY 19 | 9:30am-2:30pm | NEWSTEAD STUDIOS | BRISBANE

Strategic Growth for Small Business Owners Who Want Real Results

Use Meta Ads & Data to grow your business. In-person workshop

With the right Meta Ads strategy and marketing analytics framework, you’ll stop guessing, start making smarter decisions, and finally see real growth.

Confused by Meta Ads & your Marketing Data?

Let’s fix that in one day. This isn’t a sit-back-and-listen kind of workshop, it’s a bring your laptop and get-it-done session.

You’re running a business. Maybe you’re posting on socials, sending emails, even boosting a few posts (no judgment, we’ll fix that!)… but:

  • You don’t know if your marketing is actually working.
  • Meta Ads feel overwhelming.
  • GA4? Tracking? Conversions? Confusing!
  • You’re unsure where to focus your time, effort & money.
  • You want to know what channels generate your highest leads and sales, and you want more, without wasting money

Sound familiar? You’re not alone.

Join us for a one-day, hands-on workshop where we break down Meta Ads & Marketing Analytics into simple, actionable steps so you can ditch the guesswork, know what’s working, and finally grow with confidence.

What you’ll walk away with...

By the end of this workshop, you’ll have…

Walk away with a tested strategy, the right tools, and the confidence to take action so you can finally see what’s working and make smarter marketing decisions.

Limited spots available! Get Your Ads & Data Working.

What You Need Before the Workshop

To get the most out of this session, make sure you have:

To get the most out of this session, make sure you have:

  • Google Analytics 4 (GA4) Set Up (Required)
    We’ll be diving into your data, so you’ll need GA4 ready to go. Haven’t set it up yet? Follow this Step-by-Step GA4 Setup Guide to get started.
  • Meta Ads Manager Account (Required)
    You’ll need access to Meta Ads Manager to follow along. Don’t have it set up yet? Use this Step-by-Step Meta Ads Manager Setup Guide to get it sorted.

New to Meta Ads? No worries! (Not required)
Whether you’ve never run an ad before or you’ve got campaigns running, this workshop will give you the clarity to track, optimise, and make your marketing work smarter.

Client success stories

The sales are coming in, this is the best investment I’ve made in my business!

Tenai turns the overwhelm of Meta ads into impact, making you feel confident to run them effectively.

She makes Meta ads easy to understand, with actionable insights tailored to your business.

-Rebecca Ford, Equicore

-Penny Locaso, HackingHappy.co

-Lisa DelFante

This workshop is for you if…

✅ You’re a female-led small business owner who’s actively marketing but have no idea what’s actually working.

✅ You’ve been in business 2-5 years and are ready to grow, without wasting time & money on the wrong strategies.

✅ You’re posting on Instagram, Facebook, LinkedIn (and everywhere else), but have no clue how Meta Ads or data fit into the bigger picture.

✅ You want to know EXACTLY where your sales & leads are coming from (so you can do more of what’s working and ditch what’s not).

✅ You’re hands-on and want real, practical guidance, not fluff. You just need the right steps, tools, and strategies to take action (without paying an agency thousands to figure it out for you!).

If you’re nodding along, this is your sign to join us!

What You’ll Learn (Step-by-Step)

Nail Your Marketing Strategy. Know where Meta Ads fit in your marketing mix.
  • How to define your marketing mix (so you stop wasting time on what’s not working)

  • The P&L "Test, Learn & Optimise" Method, how to track success at every stage
Build your high-performing ads plan. From targeting to budgeting & structure (Ads Haus style)
  • Audience targeting (Who are you actually trying to reach?)
  • The Ad Formula for writing scroll-stopping, high-converting ads
  • Best-performing Meta Ad types (and which ones to use for your business)
  • Where your money should go, budgeting & structuring your campaigns
Track & measure success (easily!). Finally understand GA4 & what metrics matter.
  • How to set up & use GA4 (even if you’ve never touched it before!)
  • Tracking leads, sales, & ad ROI, finally understand what’s working
  • How to set up UTM tracking so you can measure ads inside Google Analytics
Create scroll-stopping ads. Learn what ad formats & creatives actually convert.
  • Headlines & copy formulas that drive clicks
  • What’s working right now. Video, images, & ad formats that convert
  • How to A/B test ads to build upon what’s working & cut what’s not

Workshop Details & Investment

Early Bird Price

Book by 19th April save $165

$660

🗓 Date: Monday 19th May
Time: 9:30 AM – 2:30 PM
📍 Location: Newstead Studio, Brisbane
☕ Hot beverage of choice on arrival and light lunch

No more trial & error in your marketing, finally, know what’s working and where to focus your time, effort, and money to get the best results.

BONUS: Your Take-Home Marketing Playbook

  • Your Marketing Funnel Blueprint—where Meta Ads fit into your marketing strategy
  • Meta Ads Strategy Builder—fully customised for your business
  • GA4 Analytics Checklist—so you know exactly what to track
  • AI Prompt Library—copy & targeting ideas to use for every campaign
  • Monthly Optimisation Checklist—so you stay on top of what’s working
  • No more trial & error—get a plan that works

What you’ll walk away with...

By the end of this workshop, you’ll have…

Walk away with a tested strategy, the right tools, and the confidence to take action so you can finally see what’s working and make smarter marketing decisions.

Limited spots available! Get Your Ads & Data Working.

Meet Your Data Nerds

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Hi, I'm Tenai

Tenai Seymour is an award-winning Meta Ads strategist and founder of Ads Haus, a consultancy dedicated to helping rural, regional, and remote businesses thrive online. Recognised nationally and internationally, she specialises in psychology-led ad strategies that turn data into real results.

With deep expertise in Meta advertising, digital strategy, and marketing analytics, Tenai helps businesses cut through the noise with campaigns that are not only creative but commercially effective. She is known for her ability to simplify complex ad systems, empowering business owners to confidently optimise their marketing and drive measurable growth.

At Ads Haus, it’s “Ads Done Differently”—leveraging human behaviour insights and data-driven decision-making to craft high-performing Meta campaigns. As a speaker, Tenai delivers practical, results-focused strategies that businesses can implement immediately for smarter, more profitable marketing.

Hi, I'm Brooke

Brooke Huckerby is a marketing analytics specialist and founder of Penn & Lytics, dedicated to helping small business owners cut through the confusion of marketing data and finally understand what’s working (and what’s not) in their marketing. Instead of feeling overwhelmed by GA4 and endless metrics, Brooke helps them focus on what truly matters in their marketing and where to focus their time, effort and spend more efficiently.

Her approach is all about simplicity and strategy. She sets up the right measurement tools and dashboards, giving business owners a clear view of which marketing channels drive the highest sales and leads, what messaging works at each stage of the buyer’s journey, and who their audience really is. With clear, actionable insights, they can stop second-guessing and start making confident marketing decisions that deliver real results.

At Penn & Lytics, marketing analytics isn’t just about numbers, it’s about clarity, efficiency, and business growth. Inspired by her corgi, Penny, Brooke brings that same energy to her work, making data approachable, empowering, and even enjoyable.

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FAQs

Nope! This workshop is designed for both beginners and those already running ads. We’ll break everything down step-by-step so you leave with a clear strategy.

Yes! But make sure you set it up as soon as possible before the workshop. We’ll be using your data, so having at least 4 weeks of tracking in GA4 will give you the best insights. 

Yes! This isn’t just theory, you’ll build your strategy in real time with our guidance, so you can start running (or optimising) ads as soon as you leave.

This workshop is tailored to your business needs, you’ll receive supporting frameworks and workbooks to support your approach.

Perfect! We’ll help you refine your targeting, optimise your campaigns for better performance, and track your results with data, so you’re not just spending money, but seeing real returns.

No, you won’t need to run ads during the session. But you’ll leave with a complete campaign strategy ready to launch when you’re ready.

Just your laptop, your Meta Ads Manager login, and GA4 access. We’ll take care of the rest!

You’ll leave with a personalised action plan, but if you need extra support, we’ll share next-step coaching options at the end of the session.